Advanced Security Printing: How Pura Group Sets the Standard in Anti-Counterfeiting

With an estimated loss of $500bn globally in counterfeiting, security printing has long been recognized as a critical need across the economy. As technological access and tools evolve, counterfeiting methods grow increasingly sophisticated. Governments and businesses must stay one step ahead of the growing complexity and cunning of bad actors.

At Pura Group, our team has risen to the challenge. Mining both our breadth of expertise and depth in innovation, our security solutions incorporate cutting-edge technology catered to every need. As Indonesia’s leading authority in integrated security printing, our clients come to us with varying needs, from safeguarding high-value documents and products, to validating authenticity and originality of products.

Fully integrated facilities for security from the inside out

Pura Group offers a full spectrum of protection—from base materials to design, production, and digital integration—all handled under one roof. This unified model eliminates gaps, shortens lead times, and safeguards every element of the final product.

Pura’s approach begins with the raw material. We manufacture our own security paper, enhanced with embedded threads, UV fibers, and custom watermarking. From there, we layer in security features, and ultimately deliver finished products for any application.

Security Features:

An ornamental design composed of continuous, interwoven curved lines arranged within a confined area—commonly used to form decorative borders with high aesthetic and security value.

A design composed of continuous curved lines shaped into a symmetrical floral motif, serving both decorative and anti-counterfeit functions.

A type of security background composed of micro-elements such as text, logos, patterns, dots, or lines—visually unified to form a seamless image.

A security feature made up of variable-width lines and dots that follow the natural contour of an image. Based on manual illustration, this technique adds artistic depth while increasing resistance to duplication.

A visual effect that creates a three-dimensional impression when viewed from different angles, giving the image a raised or embossed appearance.

A transparent image that reflects a subtle, rainbow-like color gradient, adding a distinctive visual layer.

A security feature created using intaglio printing, made up of curved or straight lines with contrasting angles and thickness. The hidden text or image becomes visible only when viewed from a specific horizontal angle against a light source.

Security ink that changes color when viewed from different angles, commonly used for anti-counterfeiting in banknotes and high-value documents.

A heat-sensitive ink that changes color at specific temperatures. The effect is reversible—fading when heated and returning to its original color once cooled.

A technology that connects visual objects to smartphone cameras, triggering digital animations or videos to display embedded information interactively.

A single-pass printing technique that produces a gradient of two interlocking colors, achieved by applying different inks across a multi-colored roller.

A concealed security system made of angled lines at specific dimensions, which reveals an image only when viewed through a special filter film.

A type of invisible ink composed of Red, Green, and Blue elements. When exposed to ultraviolet light, the ink reveals a full-color hidden image.

A selective coating that adds a glossy finish to designated areas of an image, enhancing both security and visual impact.

Applications:

• E-passport RI
• Visa RI
• Smart Security Packaging
• Thermochromic
• Invisible RGB